Ready to Scale Your PPC Performance?
Partner with Romania's first Google CSS Premium Partner - a digital marketing agency using AI Technology and enterprise-grade tracking
POAS Optimization
Profit-focused ad spend strategy for maximum ROI
POAS vs ROAS: The Critical Difference
❌ ROAS (Revenue on Ad Spend)
ROAS = Revenue ÷ Ad Spend
Only looks at sales, ignoring costs and margins
✅ POAS (Profit on Ad Spend)
POAS = Profit ÷ Ad Spend
Accounts for product costs, margins & expenses
Example:
Product sells for $100 (costs $60 to make)
Ad Spend: $20
ROAS = $100 ÷ $20 = 5.0 (looks great!)
POAS = $40 ÷ $20 = 2.0 (real profit)
Internal Tracking
Proprietary analytics for complete transparency
Internal Tracking System: Server-to-Server
Our proprietary tracking solution implements custom code directly on your platform to capture order data with 100% accuracy.
Server-to-Server (S2S) Tracking
- • Bypasses browser limitations & ad blockers
- • Direct order tracking from your server
- • Real-time conversion data transmission
Multi-Platform Integration
- • Google Ads - Enhanced conversions via S2S
- • Meta (Facebook/Instagram) - Conversions API
- • Unified attribution across all channels
Price Monitor
Real-time competitor pricing & market intelligence
Price Monitoring & Dynamic Pricing
Automated competitor price tracking that continuously monitors the market and adjusts your pricing strategy to stay competitive.
Competitor Monitoring
- • Real-time price tracking across multiple competitors
- • Multi-channel monitoring (Google Shopping, marketplaces, websites)
- • Instant alerts on competitor price changes
Dynamic Price Adaptation
- • Automatic price adjustments based on market conditions
- • Minimum markup protection - Never sell below profit margin
- Smart pricing rules to maximize competitiveness & profitability
Enterprise Features
Advanced capabilities powered by ProductXL
ProductXL: Product-Level Intelligence
Individual Product Tracking
Track every product's performance across Google Ads, Meta Ads, and GA4 with unified analytics
Stop-Loss Bad Products
Automatically pause underperforming products to protect your ad spend
Force Zombie Products
Push inventory that needs visibility with strategic bidding
Push Bestsellers
Amplify high-performing products to maximize revenue and profit
Certified CSS Partner
Real-time Performance Tracking
Dedicated Account Manager
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